Marketing your Marketing

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Sameer Patel  -  
14   -  

Chalk this up to another example of why Marketing STILL doesn’t get social. Social Times reports that the way to get more “Likes” on Facebook is to offer coupons to satiate the what’s-in-it-for-me hunger of an increasingly discriminating social networker. This might well be that moment in social media marketing history when we look back and say – “what […]

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Social and Collaborative Business: My Favorite Reads. (weekly)

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Sameer Patel  -  
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Sameer Patel – Google+ – Why does Marketing STILL not get social? #e2conf #sm #scrm… This was a great conversation on Google Plus I had with a number of smart folks on why Marketing STILL doesn’t get social. And another example of a blog post where the comments are even better. Its a conversation I will keep […]

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Social and Collaborative Business: My Favorite Reads. (weekly)

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Sameer Patel  -  
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India formally proposes government takeover of Internet | News and analysis from .nxt At a time where communication is moving to near real time and shifts in interaction models are unknown how will a UN type model ever keep up with the needed speed and not stifle progress? tags: blog   Self-help: My big fat […]

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BIG Brands Collaborating to Accelerate Performance. [#e2conf Preview]

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Sameer Patel  -  
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Seems like I just got off a plane from this summer’s Boston Enterprise 2.0 Conference. But here we are again — the Santa Clara edition of Enterprise 2.0 is around the corner, from the 14th — 17th of November. The event has a good keynote line up that includes the likes of Sandy Carter of […]

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Talking 21st Century Collaborative Enterprises at KMWorld 2011

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Sameer Patel  -  
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Next week brings the annual KMWorld Conference in Washington DC. Jane Dysart and Hugh McKellar – the conference chairs have a stellar line up of speakers including household names in Enterprise 2.0 and Social Business such as Stan Garfield of Deloitte, Bill Ives of Darwin Ecosystem, Rob Koplowitz of Forrester Research, Claude Malaison of Emergence Web and […]

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TideMark: Bringing Collaborative Performance to an EPM Problem near you.

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Sameer Patel  -  
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Lets cut to the chase: The business intelligence we rely on as enterprises to perform better can suck at times. I remember a famous dot com era business systems accomplishment that was touted up and down silicon valley. I paraphrase but it went something like this: “Cisco has the ability to do a virtual close on […]

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Social and Collaborative Business: My Favorite Reads. (weekly)

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Sameer Patel  -  
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Journal on Distributed Development: There is not going to be one super profile in an organization Prashanth Padmanabhan has a thought proviking post up on why there will never be one super [employee] profile in the enterprise. I understand his issues with this but I think its important to decouple sources of employee intelligence and […]

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