RIP, Back Office. #CX

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Sameer Patel  -  
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Nearly every instance of e-commerce falling to its knees in 2020 and 2021 had little or nothing to do with a broken shopping cart or an unresponsive online catalog. Rather it had everything to do with a broken supply chain – be that shrinking inventory, choking logistics, tremendous burdens on returns management as purchases moved offline, and […]

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Headed to SAP. And I couldn’t be more fired up.

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Sameer Patel  -  
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Super excited to share that I will be joining SAP as Global Head of Market Strategy. A function within the product and engineering board area, our team’s charter will be to help connect how SAP’s global product strategy is set up to solve the big transformative opportunities as well as challenges that our customers face […]

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What makes a *great* COO?

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Sameer Patel  -  
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In the midst of my self-imposed sabbatical, some of my ex-investors have kept me reasonably busy with some of their portfolio companies that want a fresh eye on all sorts of scaling topics. The single most common recruiting-related topic I’ve spent time on is how to hire a COO. This applies just as well to […]

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“The New Stack” for a modern enterprise: A TechCrunch Enterprise Video Interview

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Sameer Patel  -  
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The fabulous Alex Williams of The New Stack had a bunch of us on a panel at TechCrunch Enterprise last week to discuss the new tech that makes up the modern digital stack: 1. Frederic Lardinois / writer and news editor / TechCrunch 2. Katherine Boyle / Principal / General Catalyst 3. Melissa Pancoast / founder […]

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What really is Product Marketing?

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Sameer Patel  -  
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On the heels of this post about What Really is Go-To-Market?, I have had a ton of discussions about the constant tussle between product management and product marketing, especially at later stage growth businesses or divisional teams at large companies. Between Kahuna (startup) and at SuccessFactors/SAP as GM (ginormous largeco) I’ve seen this play out […]

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What really is “Go-to-Market”?

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Sameer Patel  -  
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The single most bastardized, watered-down term in the business of enterprise tech is “Go-to-Market”. Go-to-Market (GTM) gets bandied about as the cure-all to everything from missing 2 sequential quarters to losing critical deals to a single competitor, to seeing a tepid uptick in demand, to my least favorite – a one-time effort to coordinate activities […]

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When scaling for high growth, make sure you hire cogs that can design wheels

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Sameer Patel  -  
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One of the many things that stuck with me from the excellent annual Sequoia Capital Founder/ CEO summits was an astute comment about scaling growth stage companies by Sequoia partner and early President/ COO of VMWare Carl Eschenbach that went something like this: Think very carefully about whether you want to hire someone who grows […]

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