Dave Kellogg wrote a solid post about the three types of Customer Success Managers. Contrasting them as product-oriented, process-oriented or sales-oriented, it’s a much-needed primer at a time where the vocation of Customer Success is still nascent. Dave’s post got me thinking that there is also a need to contrast happy time vs war time CS leaders. During […]
Ok, here is the punch line: No two SaaS functions should be coupled together. Any combination forces conflicts of interest and while you and the board are busy charting out your world domination strategy, this dysfunctional org design will eat the company from the inside out. The long form: Combining Product and Engineering Why it’s a […]
Platform leakage, take rates, buyer:seller ratios, onboarding drop-offs, gross merchandise value. A foreign language for many, but if you operate a marketplace and are trying to out-maneuver the competition in a cutthroat landscape every day, this is what you live by, every day. It doesn’t matter if you’re running a classifieds portal, e-commerce marketplace, a […]
Five full quarters in the seat at Kahuna and with many many customer co-development hours to show for It, I’m thrilled to publicly share Kahuna’s forward focus. I’m stoked to announce a SaaS platform specifically for marketplaces that helps retain buyers and sellers, and connect them to drive liquidity. Unlike most marketing systems that focus […]
Frost & Sullivan awards @Kahuna its New Product Innovation Award for AI-based Cross-channel Marketing Automation.
Kahuna took the top spot in Frost & Sullivan’s annual Best Practices New Product Innovation Award for AI-based Cross-channel Marketing Automation. This is very special to our team and it matters for a few reasons, not the least of which is real results cutting through the hype around artificial intelligence and machine learning in marketing: I’ll get […]
Announcing Demandfest – a SaaS marketing summit for practitioners, by practitioners
B2B Marketing for high-growth companies is hard: marketers are expected to find that magic bullet that drives sales velocity, with limited chips and a fail-fast but not-often, ethos. My bestie Jeff Nolan, Venture Capitalist-turned marketing operator and I have put our heads together over the years to cook the most complex, elaborate menus. And so […]
Today is my first day at Kahuna. Here’s why I joined: I look for two winning elements to get completely fired up about a new opportunity: First, is the customer pain point a big and gnarly one, and does it need solving right now? Second, do individuals on the team have the tenacity and heart […]