Earlier this week, a post by Thomas Vanderwal on Microsoft SharePoint 2007 caught fire on Twitter and a few blogs. What started as a spirited discussion on whether Sharepoint is a respectable Enterprise 2.0 offering or not, quickly turned into a debate on Enterprise 2.0 definitions. Mike Gotta masterfully jumped in front of the parade and […]
Why ‘time saved’ and other such nebulous metrics are a cop out for Enterprise 2.0
I’ve seen lots of commentary lately from smart folks that I respect about how social software can help organizations, accompanied with varying approaches to ROI justification. Typical stated benefits include the following: Time savings or improved productivity Increased connectivity amongst employees and customers Improved transparency and reduced reliance on Email A clearer understanding and leverage […]
I’m looking forward to attending the Sales 2.0 conference in San Francisco at the Intercontinental Hotel on March 4th and 5th. Ironically, my last post was on the topic of opportunities and pitfalls of Enterprise 2.0 in the context of Sales. Given my work with Sales and Marketing organizations, I’m very familiar with the litmus […]
I’m attending the Social Media Breakfast in San Francisco tomorrow morning. On the heels of my recent post on Sales Intelligence in an Enterprise 2.0 enabled world, I’m looking forward to participating in a discussion on how social software can bring new opportunities to the business of selling. SMB is organized by Chris Kenton, CEO […]
Lately I’ve been spending time with enterprise sales and marketing leaders discussing what elements in the Enterprise 2.0 bag of tricks are best positioned to serve the needs of a direct sales force. Given the unique characteristics of a typical sales rep (more on that below), common participatory models that epitomize social networks (i.e. the […]
TechCrunch reports a surge in traffic for LinkedIn thanks to heightened interest in building personal networks as well as job hunting opportunities in this market. It got me thinking about what “popularity” really means to both web based businesses as well as the enterprise, beyond boasting rights. For ad based businesses, increased traffic, registration and […]
The Economic Times has a story today about how Indian Offshore companies are finding it difficult to outbid global competitors such as Accenture due to a lack of domain expertise. Says the article: “Multinational companies have presence in multiple geographies, economies of scale, in-depth understanding of client’s business and a global view for many industries […]